Cause for Concern? Bob Johnson Planning New TV Network

One has got to be every bit of concerned when you hear that Bob Johnson, founder of the B E T (Black Entertainment Television) Network wants to get back in television. After all society is still trying to figure out how to survive amongst a generation created in a ten (10) year span of ghetto hoeims and pimpology (ghp’s). For a time during the history of the long running network, ghp’s seemed to be the choice demographic.

However, when you think of the original B E T, Johnson re-entering television with a new network might be part of the paradigm shift a la “Obama.” The pros and despite the multitude of cons of B E T it has lasted through the decades, which means Johnson may be the man with the formula and let’s hope the correct mission in the new venture as reported by the source linked below.

Robert L. Johnson, the founder of Black Entertainment Television, has asked the Federal Communications Commission to approve plans for a new “urban” television network that would cater to a multicultural audience interested in health, lifestyle, education and other issues, a spokeswoman for Johnson told Journal-isms

The new network is “not intended to compete with BET or TV One,” Johnson spokeswoman Traci Otey Blunt said. Plans are open and no staff members have been hired, awaiting FCC approval. The network might even produce news programming, she said. The FCC is not expected to act until winter or early spring, after a period of public comment. Read more in Richard Princes Journal-ism column at mije.org

Now the period of “public comments,” means do not wait until the station is on the air to voice your opinion.  It will be interesting to see the network’s “urban” view on “health, lifestyle, education.” Keep in mind the definition of “urban” means “inside the city,” not necessarily African American.

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