#DryerBuzz — Beautifully Driven in four parts, Africa Miranda and automotive media maven Kimberly Lachelle, highlight women who found their lane in a new web series powered by Kia Motors.
Hope you’re ready for an adventure as the ladies roll up on women to tell their stories while riding through the city in a Kia. The series can be found on BeautifullyDriven.com. DryerBuzz invited to the series launch party sponsored by Harman Kardon to take place in Atlanta on November 8.
“We created ‘Beautifully Driven’ as a platform to tell interesting stories about amazing women who are overcoming obstacles and living unique lives,” says Africa Miranda. “We hope that by showcasing such strong individuals, we’ll inspire viewers to have the confidence to follow their heart and pursue their dreams.”
Adds Kimberly Lachelle: “Africa and I have worked with brands for most of our careers. We’ve seen firsthand the power that positive content has on shaping consumer opinions and building relationships with key audiences and we’re thrilled that Kia Motors USA and Harman Kardon understand this vision as well.”
We LOVE working with influencers that channel that same spirit, so we are excited to partner with Africa and Kimberly on their wonderful launch event. Not only does it support local talent but also provides a platform for us to connect with tomorrow’s drivers,” says James Bell , Director of Communications at Kia Motors America.
Recap from Beautifully Driven Atlanta Premiere Night | Photos: James Pray
Luxury audio brand Harman Kardon, along with social influencers Africa Miranda and Kimberly Lachelle, hosted a launch party for the new web series “Beautifully Driven,” a four-episode showcase of women who have “found their lane.” Guests packed Bravo Ocean Studios on a rainy evening to preview the premiere episode, browse new products in the Harman Kardon Suite, check out the latest Optima, Cadenza and Niro Touring vehicles from Kia Motorsand enjoy soulful performances from talented singer-songwriters India Shawn and Chantae Cann.
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