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Sports Clippings | Stuart Scott dies at age of 49, longtime anchor at ESPN | Sunsets Remembered

January 4, 2015

Sunset —  Stuart Scott dies at age of 49, longtime anchor at ESPN. “He didn’t just push the envelope,” says sports radio host and former ESPN anchor Dan Patrick. “He bulldozed it.”

stuart scott espn death notice

the Clippings — — transforming way we look — at life!


theClippings | “Hit The Floor” Star Stephanie Moseley Found Dead In Murder Suicide with Rapper Boyfriend Earl Hayes

December 8, 2014

theClippings — you just got the buzz from — transforming the way we look — at life!

Sunset | Doris Rowland Garrison | Mother of Kelly Rowland – Atlanta

December 3, 2014

Clipped from B. Scott – Death notice for Doris Rowland Garrison, mother of Kelly Rowland.

Sunsets Remembered — — transforming the way we look — at life!

Sunset: Sharon Tucker, Mother to Real Housewives of Atlanta’s Todd Tucker, Kandi’s Husband | RHOA Death

December 2, 2014

Social media timelines of friends and cast mates posted news that Sharon Tucker, mother to Todd and mother-in-law to Kandi Burruss of Real Housewives of Atlanta has died from complications reportedly following a stroke.  Tucker became a show favorite battling for her son in his trek to the alter with Kandi.  Such sad news.

Sharon Tucker with Todd - RHOA

Sunsets Remembered — — transforming the way we look — at life!

Sunset: Herman J Russell Death Notice | Obituary

November 15, 2014

Clipped from Black Enterprise — Death Notice — Herman J Russell

Herman J. Russell, the iconic entrepreneur who built the nation’s largest black-owned construction and real estate firm, as well as much of the Atlanta skyline, died today at the age of 83. He was also a behind-the-scenes financial backer of the 1960s Civil Rights Movement led by Dr. Martin Luther King Jr., later playing a critical role in the construction (both literally and in terms of economic and civic participation for African Americans) of the “New South” Atlanta during the administration of the city’s first black mayor, Maynard H. Jackson Jr. Russell was the first black member of Atlanta’s Chamber of Commerce and the second black person to lead the organization as its president.

Herman J Russell death notice, obituary

Sunset via Black Enterprise — Death Notice — Herman J Russell

Sunsets Remembered — — transforming the way we look — at life!

Sunset: Joan Rivers | Legendary Comedian Dies at 81

September 4, 2014

Joan Rivers Dies at 81

Post by TMZ.
Joan Rivers dead at 81

27Answers | Top 5 buzz making solutions most overlooked by small biz and entrepreneurs

August 9, 2014

In #27Answers to Create Buzz, blogger and author Yalanda P Lattimore tackled the 27 most frequently asked questions from small business owners and entrepreneurs as it relates to business, customers, networking and social media. But once you build it, and customers come, how do you get them to come back again and again?

Below you will find top 5 buzz making solutions most overlooked when it comes to turning customers into lifetime customers.  Try one or two or try them all — they’re all win/win.

5) loyalty cards: a loyalty card encourages repeat biz bringing customers back again and again. LCs offer incentives for return customers with each visit, such as a discount, or free item after number if regular visits. LCs can spark initial visit when incorporated into your business card. Be bold and offer increase discounts with each visit.

4) affiliate program: a bit of re-branding is needed for affiliate programs. At first glance they seem overwhelming to a small business or an entrepreneur. May appear to be more work than worth, but affiliate programs or worth their weight in gold.  Think of affiliate programs as referral or incentive programs.  Use as an incentive program for customers to earn cash back or other incentives for referring friends. Social media is a great tool to grow your referral program as links are shared and promote infinitely.

3) payment plans: don’t lose customers in a down economy.  Meet customers where they are by easing their financial frustrations with a few flexible payment options.  Payment plans allow you to maintain good standing relationships with customers while maintaining or even increasing receivables.  Payment plans manage themselves when using top apps like automatic billing offered through Paypal and other comps or membership sites. Money comes in regularly.  Merchandise goes out when paid in full.

2) memberships: turn customers into lifetime customers with a membership. The most successful business opportunities are driven from memberships.  Consider which part of your business, service, or products could you package into repeat services and sold as a membership.  Perhaps its a drop shipment or certain products, or subscriptions to certain services.  Which would make customers come back again and again and appreciate the ease of monthly automatic payments.

1) advertising and promotion: invest in promoting your business. If done right, the right promotion could actually cost you nothing as in FREE because increase in customers and sales would actually fully reimburse each expense (FREE).  If launching a tv, radio, or print campaign is too much, as an alternative,  think support local events as sponsors or advertising in special event programs like theatre playbills or community advertising circulars.  The investment is usually small, do not require long term commitments, but offer great shelf life which brings in customers again and again.

Learn more great solutions with a copy of  #27Answers to Create Buzz

1908389_10152623603573470_9161659156247339712_n — you just got the buzz from — transforming the way we look — at life.

Conference Call | 27Answers to Go from Audience to Center Stage | June 27th

June 24, 2014

Don’t miss the next 27Answers conference chat with Yalanda June27th at NOON.  Grab lunch, pen and paper, and get ready for top answers to Go from Audience to Center Stage.

27answerwithbuzzYalanda P Lattimore wrote the book on buzz after first successful decade in blogosphere as editor of and two decades plus engaging niche audiences.  Frequently asked questions from clients, colleagues, and friends are now found in 27Answers to Create Buzz featured popular workbook and resource to create buzz in business and become a household name.

Access to the call is only $27 and includes a FREE signed copy of 27Answers to Create Buzz signed and delivered via USPS, plus FREE ebook to use during the call.

Sign up today.  Don’t miss 27Answers: How to Go from Audience to Center Stage

Refer friends and earn 20% cash back.  Sign up for referral program in sign bar before sharing link.


The Best Advice I Ever Got | Yalanda P Lattimore DryerBuzz

May 19, 2014

Best advice I ever received was never meant for me.  Not sure if Ida B Well, John H Johnson, or Whoopi  had/have me in mind when they spoke/speak respectively.  I hang onto their ever word.  The courage of Wells, leadership of Johnson, and freedom of Whoopi is what I hope to achieve.

01042012_portrait-single-300From Wells, I learned there is great power in lending our voices to issues. We can change the world with a headline. She did so pouring her energy into social justice.  Wells went from school teacher to journalist who championed issue of justice around lynching. Sometimes we think our lives are headed in one direction, but passion pulls us in another.  Giving into the pull of passion, especially with commitment to service, gives value to life.

JOHNSONFrom Johnson, I learned ownership. My desire to enter world of media came after a long hard study of media and press. Johnson shared his wisdom in Succeeding Against the Odds: The Autobiography of a Great American Businessman. I keep it close by on my kindle. Owning media means impacting imagination, controlling imagery, perceptions, and directly affecting narratives of the day.

47629_181583621853666_3141511_nFrom Whoopi, aside from learning to seek pure freedom. I published my first book after reading Whoopi’s Is It Just Me?: Or Is It Nuts out There?. Not that Whoopi talked about publishing or blogging.  At the time she hated blogging and bloggers.  However, her book read like a blog.  So I thought if her book read like a blog, then could a blog read like a book.  So I published my blog or rather excerpts from my blog.  Makes for a nice book and additional income.  Much influence and credibility in being a published author. Whoopi gives us a wonderful career to follow.  I love her view on life.

As you can see, the best advice I ever got was never meant for me directly.  Some times we have to search for what we need in others — with or without them knowing.  Sometimes others leave breadcrumb for us to follow as they lead by example.  Mentors and mentees do not have to know each other to encourage or inspire one another.  I was born 104 years after Ida B Wells. She died in 1931.  There’s not a day that goes by without me thinking of her because her memory is embedded in my work.  She, Johnson and even Whoopi encourage me every day. — you just got the buzz from — transforming the way we look — at lfie!


5 Answers for Entrepreneurs to Stay Productive While Family Enjoys Summer Vacation | ‪#‎BlogSmallBiz‬

May 19, 2014

Here comes summer. Summer means time with family and friends. For eager entrepreneurs, vacations and time off  means pressure and frustration of balancing family and customers. Customer demand goes into overdrive. Boundaries, priorities and enlisting support from family help make summer a breeze for all.

Here’s 5 answers for entrepreneurs to stay productive while family enjoy summer vacation.

  1. Set boundaries and expectations
    Set boundaries on time and space.  Organize a schedule to accommodate family requests without sacrificing time for customers. Define and divide space separating work space and common areas, especially when working from home.
  2. Take advantage of quiet mornings while family sleeps
    Don’t follow the pack of a sleeping in family.  Wake early or earlier to enjoy quiet mornings while family sleeps.  Set morning breaks to avoid frustration when household comes to life.
  3. Enlist family support
    Tap into talents of family members. Grow your summer team to meet and exceed customer demands.  Take advantage of summer interns, volunteers, or make summer hires where increased income potential exists.
  4. Set aside time to engage with family
    Do plan special days, lunches, or outings with family where possible. However, help family understand how summer may not be season for down time in your business or industry. Don’t make promises you can’t keep.  Choose another season for vacations.
  5. Keep priorities clear
    The customer is always the priority when in business. But this doesn’t stop feelings of guilt and sacrifice of time with family.  Happy families make for happy entrepreneurs and vice versus.

Get more answers when you pre-order #27Answers to Create Buzz for Moms scheduled for release August 1, 2014. Enjoy weekly newsletter, chapter previews with pre-order until signed copy delivered.  Order  #27Answers to Create Buzz for Moms

Also available now, get the original #27Answers to Create Buzz via print, ebook, or kindle.

27answers — you just got the buzz from — transforming the way we look — at life.

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